Public Affairs Portfolio
What Sets Me Apart
Strategic communications and marketing professional with experience leading public relations, digital engagement, and storytelling initiatives for mission-driven organizations across Nebraska. Proven success strengthening stakeholder engagement, increasing media visibility, and growing organizational reputation through integrated communications and marketing strategies. Skilled in translating complex topics into compelling narratives across web, social, email, video, and executive communications. Experienced spokesperson and collaborative leader committed to advancing the success of Nebraskans.
UNMC
Example Written Stories and Media Pitches
UNMC scientist recognized nationally for innovative research in preventing TMJ degeneration
Tussing’s leadership elevates UNMC Periodontics to global heights
Mentors at UNMC help students turn passion into policy and patient impact
Hlava retires after 50 years of mentoring generations of dental hygienists at UNMC
UNMC students support Special Olympics athletes with free dental screenings
Design thinking: Using empathy to approach problems
Story idea: UNMC dental student earns top honors for cleft palate research
Example Media Collaboration
Five reasons to get affordable dental care at UNMC College of Dentistry
Example News Segment Video
Example Video Media Pitches
Example Earned Media Campaigns, Secured Through Press Releases
1011, KLKN, NTV, LJS, OWH
Clinic at UNMC College of Dentistry helps restore smiles to veterans, UNMC College of Dentistry opens free dental clinic for veterans
1011, KLKN, KETV, NTV, LJS, OWH
UNMC College of Dentistry opens renovated Omaha clinic, UNMC College of Dentistry cuts the ribbon for renovated dental clinic
Nebraska Tourism
Annual Television Media Campaigns
I led annual television media campaigns to promote tourism in Nebraska featuring a series of interviews with local Nebraska tourism destinations and myself. Coverage included KETV, 1011 and NTV.
Annual Marketing Program Campaigns
I led annual media campaigns to drive participation in the Nebraska Passport, a tourism development program. The program’s launch and final results generated coverage across all major Nebraska media outlets, including television, print and radio, along with feature stories in national publications.
Example Final Results Press Release
Example Special Feature - Ten years of the Nebraska Passport program
OTHER
Recent written stories and media pitches for a private college
New partnership gives students a faster, more affordable path to a law degree
Discover what’s possible: How NWU helped one student turn adversity into achievement
NWU students transform lives through prison outreach program
Recent earned media for a nonprofit, secured through press releases
Lincoln’s only hygiene bank distributes 500,000 products in five years
‘When it comes to hygiene, it’s a matter of dignity’: Lincoln non-profit helps those struggling
